**The growth of enterprise 5G deployments is one of the most pressing priorities for the wireless industry this year. This is not exclusive to large corporate campuses either—it extends to the “middleprise” and small businesses. It was evident during Mobile World Congress (MWC) Las Vegas 2024, one of the industry's premier annual wireless events, that major players are actively seeking ways to reduce costs and streamline installation to accelerate in-building cellular adoption. A show that used to be heavily carrier-focused has now balanced more evenly between enterprises, wireless operators, and original equipment manufacturers (OEMs).**